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This Brand Won’t Get Stale!

streetfightmag.com 4/1 3:12A Nancy A Shenker
What brand? Cracker Barrel, of course!  Any MULO (multi-location) brand can all get a bit soggy or rancid with time. However, savvy brands must get ahead of the aging process and bring in fresh talent to keep their traffic and revenue appealing....

Streets Ahead: Google Business Profile Reverifications and Meta Chatbots

streetfightmag.com 3/31 8:00A Kaci McBride
In this week’s Streets Ahead update, SOCi discuss the issues regarding Google reverifications and explores Meta’s roll out of AI Chatbot features. Google Business Profile Reverifications The News  In early March, the SEO community noticed a...

IHOP & Applebee’s Serve Up Huge News

streetfightmag.com 3/31 5:44A Nancy A Shenker
From hot cakes to happy hour, a new co-branded restaurant in Texas now gives diners a wide range of food options.  Applebee s and IHOP (owned by the same operator) announced this new concept last month. Those who love breakfast for dinner and...

Meet the most powerful women in the Trump administration

businessinsider.com 3/31 5:04A tlakritz@businessinsider.com (Ta
Susie Wiles serves as President Donald Trump s White House chief of staff, one of several high-ranking women in his administration. Anna Moneymaker/Getty Images President Donald Trump has appointed a number of women to high-ranking roles in his...

8 MULO Ad Trends 2025

streetfightmag.com 3/28 3:21A Nancy A Shenker
The 2025 advertising season kicks off annually with the Super Bowl. Brands spend millions and attempt to out-do each other with cinematic artistry and celebrity appearances. Savvy brands take those trends and enhance them throughout their digital...

Check out how women have blown past men on 3 measures of entrepreneurship

businessinsider.com 3/27 10:02P jdeng@insider.com (Jireh Deng)
Women-owned businesses are growing faster compared to men s, according to Wells Fargo s most recent study. Alistair Berg/Getty Images Women-owned businesses are growing faster than men-owned ones, says a recent Wells Fargo report. Women face...

The Rise of AI Ad Buying Agents: A Marketer’s Perspective

streetfightmag.com 3/27 5:16A Josh Lucas
AI-driven ad buying is not new. From Google Ads’ “set-it-and-forget-it” approach to Meta’s dynamic audience targeting, the goal has always been to automate away the tedium of bidding and targeting. But with the more recent advancements in...

How to Get a Google Business Profile Suspension Overturned

advicelocal.com 3/27 2:00A Bernadette Coleman
As you know, Advice Local’s proprietary listing management services allow your clients to take control of their Google Business Profile and more. Despite efforts to maintain the guidelines for Google...

Seedtag’s Contextual AI Seeks to Understand Multi-screen Content

streetfightmag.com 3/26 2:01A Kathleen Sampey
Is multi-screen contextual targeting at a granular level even possible? With Contextual AI, Seedtag aims to make it a reality sooner rather than later. The global contextual advertising company specializes in serving ads across the open web and...

Vistar Media and Western Union Partner Up to Build DOOH Ecosystem

streetfightmag.com 3/25 3:02A Nancy A Shenker
Vistar Media, the leading global provider of technology solutions for out-of-home (OOH) media, just announced an agreement with Western Union to manage and monetize its growing network of more than 2,200 digital out-of-home (DOOH) screens across...

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